Our business provides the ultimate sugar experience - retailing edible nostalgia in a fun, unique and novel environment. Our customers range in age from 8 months to beyond 88 years, and have a zest for all things candy.
Our vision is to continue establishing Sugar Mountain as the retailer of choice for 'edible fun' while maintaining our uncompromising principles as we grow. Our mission is to have a market presence encompassing 20 retail stores across North America by 2015. In 1992 Sugar Mountain began in Toronto as a street level open-air booth on trendy Queen Street West. Our founder outgrew that booth and moved to a nearby storefront in early 1995.
The new, bigger space allowed the store to evolve and flourish. Like a mouthful of Pop Rocks, Sugar Mountain's business exploded, developing a near-cult like clientele with an unquenchable thirst for the sugar experience. Today, there are a total of 12 Sugar Mountain stores. There are currently three stores in Toronto, one in Brampton, four in Ottawa, one in Niagara Falls, one in Waterloo and two in Winnipeg. July of 2013 saw the newest Sugar Mountain retail store opening in Waterloo three years after a fire claimed our old location. Keep your eyes open, more Sugar Mountain stores are on the way... maybe in an area near you!
Our growth is attributed both to our customers desire for unique confectionery, as well as our commitment to providing you with our unique edible nostalgia experience Sugar Mountain has spent the last 20 years becoming a popular destination for tourists and Canadians alike. As such, Sugar Mountain has consistantly won the 'Best Candy Store' award from NOW Magazine since the award began in 1996 ,as well as EYE Magazine's "Best Candy Store" award since it started the category in 1998. Sugar Mountain has been deemed THE authority on candy, sugar and nostalgia across Metropolitan Toronto, Ontario and as such we receive regular press and media coverage.
Current marketing efforts see Sugar Mountain continuing capitalizing on goodwill within Canada, and while branding the organization nationally as we expand into new markets. We are seeing a similar interest and response by the media community in all of our expansion markets to date. Our stores are as much a draw as the products we bring to market - described as neo-carnival in décor and containing every type of enticing confection known to mankind.
Mojos, grape-flavoured licorice (Sugar Mountain carries approximately 55 different flavours and lines of licorice), Candy Necklaces, Lola's, Swedish Berries, Curly Wurly's, Pez, Fun Dip, Chupa Chups suckers (every flavour under the sun!), Big League Chew, Wonka Bars, Popeye Candy Sticks (formerly Popeye Cigarettes), Chocolate Covered and Yogurt Covered Pretzels, Garbage Candy, Pop Rocks, Power Poppers, Tootsie Pops, just to name a very few. We even carry an extensive line of Pez for the nostalgia enthusiast. We travel the world so we may provide our clientele with the ultimate sugar experience - product in our stores is sourced from countries such as South Africa, Mexico, England, Holland, Brazil, and the United States.
Sugar Mountain retail store sales are divided among a near even split between bulk and packaged candy, 51% packaged candy (including beverages), and 49% bulk product. Approximately 40% of our inventory of packaged candy is imported from countries outside of North America - South Africa, Great Britain, Brazil, Holland, Finland and Switzerland to name just a few. Part of Sugar Mountain's identifying attraction and appeal is our unique mix of products - we offer a wide range of confectionery products not found in traditional stores.
Sugar Mountain stores meld bright, clean, colorful decor with an amazing selection of sugary nostalgia! They consist of friendliness, a sense of discovery and nostalgia, and being a selection leader in category. The key elements of personality consist of bright décor emulating candy, clutter and nostalgia. Soft pastels compliment the bright primary colours of candy and toys. The customer focus is on the product, the shopping experience derived from the product, and of course the delight in enjoying the product.